How does Facebook Relevance Score affect CPC (Cost per Link Click)?
Will higher FB Relevance Score lower your CPM and CPC? Let’s investigate with some real campaign data and prove it!
Twitter video ads: CPV & CPC compared across bidding methods
If you are planning to run video ads on Twitter, which bidding method is the best for your campaign objective? Read on to find out from our case study.
The adex myth: Is newspaper advertising still effective?
More than 25% adex in Malaysia is allocated to newspaper prints, but is it effective since the circulation is going downhill consistently? Let’s crunch some data!
Total digital advertising expenditure & breakdown in Malaysia 2019
How much is Malaysia’s total digital adex in 2019? What is the breakdown by digital media like social media, search advertising etc? Read on to find out!
Top 5 Malaysian gaming YouTube channels
Here is a list of top YouTube channels from Malaysia for gamers and esports enthusiasts, which one have you subscribed?
15 popular YouTube cooking channels by Malaysian (updated 2022)
Which are the top cooking video channels in Malaysia? With Malay, Chinese, variety of recipes combined, here are the most subscribed YouTube cooking channels!
The most expensive search keywords on Google in Malaysia
What are the most costly search keywords in Malaysia if you are to bid via Google Ads? We split the ranking into 22 different categories, let’s find out!
Top 10 Malaysian Beauty YouTubers
Which are the top beauty YouTube channels in Malaysia? We reveal the list of top 10 beauty YouTubers and OMG they are so talented!
8 Malaysian Beauty Instagrammers to follow for makeup inspirations
Who are the popular beauty Instagrammers in Malaysia? Check out the 10 talents here to get your makeup inspirations!
Top 10 most followed Instagram accounts in Malaysia 2019
Who are the top Instagram influencers in Malaysia with the most followers? Siti Nurhaliza tops the list with 6.2M IG followers, almost 20% of our population!
How many participated in Watsons TikTok contest #HappyBeautifulYear?
It started with MCD, Shopee, Guardian and now Watsons. During this CNY, Watsons launched a challenge for users to show how happy and beautiful they are in 2019.
How to use testimonial videos by influencers to promote your product?
How Nature’s Way ran a successful campaign with video, influencer marketing and Facebook advertising. Get the inside scoop on how to get yours off the ground too!