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marketing

New YouTube Gold Creator Award in Malaysia 2021

Here is the list of winners of YouTube Works Awards 2021

Case Studies, Industry NewsBy Silver MouseMarch 23, 2022Leave a comment

Find out who are the new YouTube Gold Creators in 2021 and winning video ads of the YouTube Works Awards Malaysia 2021.

The Celeb Net

Singapore’s ‘The Celeb Net’ launches the celebrity marketplace platform in Malaysia

Industry NewsBy Silver MouseMarch 9, 2022Leave a comment

The Celeb Net has launched the celebrity marketplace platform in Malaysia to make celebrities more accessible and affordable for brands globally.

TikTok Malaysia Ramadan infographics

Prepare for Ramadan 2022 with this TikTok infographics

Industry News, InsightsBy Silver MouseFebruary 23, 2022Leave a comment

Malaysians are optimistic about the year and plan to ramp up Raya celebrations, with 58% turning to online sources to find inspirations.

Best Chinese New Year video commercial in Malaysia

Top 30 Chinese New Year video commercials in Malaysia 2022

Case StudiesBy Silver MouseFebruary 9, 2022Leave a comment

Which are the most popular CNY video commercials in Malaysia this year? RHB with its heart-warming, story-telling video commercial is #1 in 2022.

Top 10 TikTok influencers from Malaysia

Top 10 TikTok influencers from Malaysia

InsightsBy Silver MouseJanuary 26, 20221 Comment

Let’s find out who are the most-followed TikTok influencers from Malaysia. Have you heard of at least half of them?

Sales funnel

The 4 phases of B2B sales funnel

InsightsBy CK WongJanuary 12, 2022Leave a comment

For B2B businesses, the sales cycle is usually longer as your customers need time to understand your offerings and make decisions.

Classic TV commercials in Malaysia

12 classic TV commercials in Malaysia

Case StudiesBy Silver MouseDecember 2, 2021Leave a comment

Here are some TVCs being aired in the 80s, 90s, or even 00s that can be considered classics, and you would’ve probably remembered some of them!

Create Telegram channel for brand

7 easy steps to create a Telegram channel for your business

How-toBy CK WongNovember 3, 2021Leave a comment

Here are the 7 easy steps on how to create a Telegram channel on PC for business or brand owners to communicate with customers.

Brand marketing on Telegram

How can businesses use Telegram channel, group and bot?

How-toBy CK WongOctober 20, 2021Leave a comment

If you are a brand marketer or running a business, Telegram can be one of the important channels to reach out to your customers (and vice-versa).

Telegram users in Malaysia

How popular is Telegram in Malaysia (and the rest of the world)?

InsightsBy CK WongOctober 6, 20214 Comments

Let’s investigate how popular is Telegram in the world, and in which parts of the world, followed by its popularity in Malaysia.

Facebook CPAS Retail Partners

Facebook Collaborative Ads: List of Retail Partners in Malaysia

How-toBy Silver MouseSeptember 22, 20211 Comment

We’ve compiled the list of CPAS retail partners in Malaysia, which includes e-marketplaces, food delivery platforms, online pharmacies, etc.

Facebook Collaborative Ads (CPAS)

How to set up & optimize Facebook Collaborative Ads with Shopee / Lazada?

How-toBy Silver MouseSeptember 8, 20212 Comments

Facebook Collaborative Ads (CPAS) enable brands to drive traffic and track sales performance on e-commerce platforms.

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