Whether you newly started your hair salon business or have been around for years, your social media content is especially important to attract new customers and retain your existing customers.
Promote your business and showcase your abilities with these 6 types of winning social media content, be it on Facebook or Instagram.
1. Before vs After
What better way to impress your audience than a transformation content? Wow your audience and make them run to your salon to experience the same transformation miracle.
2. Hairstyle Showcase
Show off your past work and create an impressive portfolio! Plus, it helps to give your customers an idea of what kind of hair they’d like (which makes your life easier with indecisive customers *hint hint*)
3. New Products
If you have trendsetting customers who always like to try something new, then introduce your latest products! The moment they see it on your social media, they’ll definitely call you up to book a hair appointment.
4. Behind the Scenes
View this post on Instagram
Let your customers step into your shoes and experience what you do on a daily basis. It makes them understand your work better and appreciate your craft even more.
5. Hair Tutorials
View this post on Instagram
When you create your content, you must always think from your customer’s perspective; such as would this interest them? How does it benefit them? So hair tutorials are a great way to keep your customers engaged with your content.
6. Promotions
Entice and bring in new (and even existing) customers by shouting out your promotions. After all, who doesn’t love a good deal?
Have you tried the content above? Comment and let us know!