The winning digital advertising campaign strategy in 6 steps
Learn all the essential steps to craft a winning digital advertising strategy and maximize your return on investment with these 6 easy-to-follow strategies.
Why brands should leverage UGC creators for social media content
Here are the 5 reasons why leveraging creators or influencers to create UGC (user-generated content) is great for a brand’s social media marketing strategy.
What are the copywriting research techniques?
Effective copywriting research techniques include desk research, surveys, interviews, focus groups, A/B testing, and other forms of customer feedback.
4 best-known formulas for advertising copywriters
By utilizing AIDA, ACCA, 4 P’s, and Motivating Sequence formulas – copywriters can create effective and persuasive ads that will help to drive more sales.
Google’s Year in Search 2022 report: Consumer behaviour analyzed
Learn from The Year in Search 2022 report what matters most to us in Malaysia, and how the insights can help you move your marketing forward in 2023.
3 steps to create successful Ramadan campaign on TikTok
To help businesses make a difference in meaningful times, TikTok is sharing 3 ways businesses can engage, interact and create lasting impressions to win Raya 2023.
2023’s Top Chinese New Year Ads on YouTube Malaysia
Here are the top 10 Chinese New Year Ads on YouTube Malaysia for 2023, showcasing the most engaging ads that people choose to watch during this period.
Winners of Malaysia’s YouTube Works Awards 2022 announced
Besides awarding the latest YouTube gold creators, YouTube Works Awards 2022 winners are announced with CARSOME winning the Ad of the Year award.
Control your Google ad experience with My Ad Center
Are you bombarded by ads that are not relevant to you? Get more control over your ad experience with My Ad Center.
The evolution of digital content distribution
From curation (portal), search, subscription, social to recommendation, let’s find out how content is being distributed from past to present.
10 tips to increase email open rate for your business
How to increase the email open rate for your business? Here are the 10 easy tips and tricks for you to apply and test out.
How to create a successful leads generation strategy?
Formulate a lead generation strategy for your business from creating content, collecting data, contacting leads, to feedback and improvements.