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marketing

DO's and DON'Ts when engaging a marketing agency

DO’s and DON’Ts when engaging a marketing agency

How-toBy CK WongJanuary 27, 2021Leave a comment

Think twice before you ask these questions when sourcing for a marketing agency. Look for a partner instead of a “vendor” to help your business.

Stress with stupid boss

5 things bosses might get them wrong on marketing

InsightsBy CK WongJanuary 13, 2021Leave a comment

“Why I cannot see the ads?”, “Why there is no ROI?”, “We have to mention all the USPs”, “I will just get someone to do this”, “I better do it myself”.

Digital marketing career

5 skills you need to grow your digital marketing career

InsightsBy CK WongDecember 30, 2020Leave a comment

Learn how to develop yourself with the right digital marketing skill sets, and remember to sell yourself through your resume!

YouTube vs Facebook video

YouTube vs Facebook: Which platform is better to promote your video?

InsightsBy CK WongNovember 25, 2020Leave a comment

Let’s look at the number of users, target audience, content lifespan, cost per view, and see who wins – YouTube or Facebook?

Total YouTube users in Malaysia

10 interesting facts about YouTube in Malaysia

InsightsBy Silver MouseNovember 11, 2020Leave a comment

How much do you know about YouTube in Malaysia? Here are the 10 facts you might find interesting about YouTube in Malaysia.

Best GDN sizes for mobile and desktop placements

Best GDN sizes for mobile and desktop placements

InsightsBy Ben OngOctober 28, 20201 Comment

Which are the best ad sizes for GDN? Let’s consider factors like user experience, desktop vs mobile, ad views / space, inventory, ad messaging etc.

WhatsApp for Business Malaysia

List of Malaysian brands with verified WhatsApp Official Business Account

InsightsBy Silver MouseOctober 15, 2020Leave a comment

Which are the brands in Malaysia that have already set up the WhatsApp Official Business Account? Let’s find out how creative they are on WhatsApp!

Social media advertising

Most effective ad formats on Facebook, Instagram, YouTube, LinkedIn

InsightsBy Silver MouseSeptember 15, 2020Leave a comment

Which are the most effective social media ad formats? Is it static/animated visual, video. or others? It really depends on your campaign objective, your offering and ad creative.

Digital marketing platforms in Malaysia

Top 5 best digital marketing platforms in Malaysia

InsightsBy Ben OngSeptember 2, 2020Leave a comment

These top 5 platforms are the most used digital marketing platforms in Malaysia where you can advertise your products and services and reach out to Malaysians.

TikTok for Business

How to set up TikTok ads? It looks similar to Facebook!

How-toBy Silver MouseAugust 19, 2020Leave a comment

Here are the 10 easy steps to set up your first TikTok ad campaign, it looks so similar to Facebook ads manager!

Bella Astillah for Nature's Way

Case Study: How to create a viral marketing video on social media

Case Studies, How-toBy Silver MouseJuly 15, 2020Leave a comment

How to make your video viral on social media by incorporating these 6 key elements in your next content to win at video marketing!

Facebook ad campaigns by beauty brands

10 Facebook video ad case studies by beauty brands in Asia

Case StudiesBy Silver MouseJuly 8, 2020Leave a comment

Are you looking for interesting case studies of Facebook video ad campaigns, especially for beauty brands? Here are 10 good examples to inspire you for your next campaign!

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