TikTok is now a big name in social media, not only in Malaysia but also globally. For beauty brands and retailers, working with TikTok creators can be more successful than just running ads on TikTok.
But, it’s important to know who a creator’s followers are. If you want to sell only to the Malaysian market, it’s better to work with a TikToker who has a lot of followers from Malaysia. In other words, if you’re marketing to Malaysian customers, go with TikTokers who have a large number of local followers.
We’ve listed the top beauty and self-care TikTok creators in Malaysia based on their number of local followers. Each of these TikTok creators has more than 800K followers from Malaysia.
But remember, it’s not just about how many followers a creator has. You should also check who the followers are, how many views a video usually gets, how much viewers interact, and how many people watch a video from start to end before deciding to work with creators.
TIKTOK CREATORS WANTED!
1. Nelysa Norazlan (@nelysa_norazlan)
@nelysa_norazlan
Total Followers: 3.3M
% from Malaysia: 74.32%
Total Followers from Malaysia: 2.45M
2. Zee5 (@zeemarwadriana)
@zeemarwadriana
Total Followers: 1.5M
% from Malaysia: 48.36%
Total Followers from Malaysia: 1.95M
3. Kak Dino (@miaazahar)
@miaazahar
Total Followers: 2.2M
% from Malaysia: 79.65%
Total Followers from Malaysia: 1.75M
4. Puspa Gomen (@puspagomen)
@puspagomen
Total Followers: 3.40M
% from Malaysia: 48.11%
Total Followers from Malaysia: 1.64M
5. Ninanino (@ninanino.__)
@ninanino.__
Total Followers: 1.6M
% from Malaysia: 77.33%
Total Followers from Malaysia: 1.24M
6. Bellakhann (@bellakhann.bk)
@bellakhann.bk
Total Followers: 1.3M
% from Malaysia: 94.75%
Total Followers from Malaysia: 1.23M
7. Ah Moi (@sherminehauahmoi_dq)
@sherminehauahmoi_dq
Total Followers: 1.5M
% from Malaysia: 81.83%
Total Followers from Malaysia: 1.23M
8. Teah (@tearghh)
@tearghh
Total Followers: 1.5M
% from Malaysia: 77.61%
Total Followers from Malaysia: 1.16M
9. ainje (@niayien)
@niayien
Total Followers: 1.8M
% from Malaysia: 63.38%
Total Followers from Malaysia: 1.14M
10. Dherbs Terlajak Laris (@aliffsyukriterlajaklaris)
@aliffsyukriterlajaklaris
Total Followers: 1.2M
% from Malaysia: 93.08%
Total Followers from Malaysia: 1.12M
11. Sue (@suekhaizhar)
@suekhaizhar
Total Followers: 1.6M
% from Malaysia: 68.84%
Total Followers from Malaysia: 1.10M
12. Nadtss (@nadkiutts)
@nadkiutts
Total Followers: 2.8M
% from Malaysia: 38.84%
Total Followers from Malaysia: 1.09M
13. SaharulRidzwan (@saharulridzwan7)
@saharulridzwan7
Total Followers: 1.1M
% from Malaysia: 94.66%
Total Followers from Malaysia: 1.04M
14. Meknuraini (@meknuraini_)
@meknuraini_
Total Followers: 1.2M
% from Malaysia: 84.17%
Total Followers from Malaysia: 1.01M
15. Shah Irfan (@shahirfan1994)
@shahirfan1994
Total Followers: 1.4M
% from Malaysia: 60.16%
Total Followers from Malaysia: 0.84M
Others
It’s important to remember that there are other TikTok creators in Malaysia who have over a million followers but without information about their audience demographics, such as @sallywhoo (2.6M total followers), @shahirazlan (2.5M total followers), @bajilah_ (1.5M total followers), @macakanikan (1.4M total followers), @dyamohamad90 (1.2M total followers), @hadiefff (1.1M total followers), and so on.
Note: Data above is updated in January 2024, the numbers should be different by the time you read this.
