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Creative tips for B2B lead generation campaigns

15 ad creative tips to improve B2B lead generation campaigns

How-toBy Silver MouseNovember 20, 20241 Comment

Enhance B2B lead generation by utilizing creative advertising strategies on Google, Meta, TikTok, and LinkedIn for improved campaign effectiveness and lead quality.

B2B Leads Generation - Average Cost per Lead

What is the average cost per lead for B2B industries?

InsightsBy CK WongNovember 13, 2024Leave a comment

Effective B2B lead generation strategies: understand CPL differences by market and industry, refine offerings, and optimize ads for improved conversion rates and ROI.

Your Meta advertising checklist

Setting up for success: Your Meta advertising checklist

How-toBy Silver MouseApril 10, 2024Leave a comment

Maximize your Meta advertising success with our ultimate checklist from page/account access, data source setups to campaign preparations.

Meta data sources

3 key data sources to boost your Meta ad campaigns

How-toBy Silver MouseApril 3, 20241 Comment

Discover the three essential data sources to improve your Meta ad campaigns: Website Audience, Offline Audience/Events, and Product Catalog.

User Generated Content by Creators

Why brands should leverage UGC creators for social media content

How-toBy CK WongApril 12, 2023Leave a comment

Here are the 5 reasons why leveraging creators or influencers to create UGC (user-generated content) is great for a brand’s social media marketing strategy.

The evolution of digital content distribution

The evolution of digital content distribution

InsightsBy CK WongSeptember 21, 2022Leave a comment

From curation (portal), search, subscription, social to recommendation, let’s find out how content is being distributed from past to present.

Facebook Ad Examples

10+ Facebook ad examples across various industries

Case StudiesBy Ben OngJuly 27, 2022Leave a comment

Here are some Facebook ad examples for various industries used as a guideline for their look and feel.

Facebook Ads is now available on Shopee Seller Centre

Facebook Ads is now available on Shopee Seller Centre

Industry NewsBy Silver MouseJune 1, 2022Leave a comment

Shopee is one of the first e-commerce platforms to integrate Facebook Ads for its community of over 20 million online sellers.

Facebook CPAS Retail Partners

Facebook Collaborative Ads: List of Retail Partners in Malaysia

How-toBy Silver MouseSeptember 22, 20211 Comment

We’ve compiled the list of CPAS retail partners in Malaysia, which includes e-marketplaces, food delivery platforms, online pharmacies, etc.

Facebook Collaborative Ads (CPAS)

How to set up & optimize Facebook Collaborative Ads with Shopee / Lazada?

How-toBy Silver MouseSeptember 8, 20212 Comments

Facebook Collaborative Ads (CPAS) enable brands to drive traffic and track sales performance on e-commerce platforms.

Silver Mouse is badged with Meta Business Partner in Malaysia

Silver Mouse is badged with Meta Business Partner in Malaysia

Company UpdatesBy Silver MouseJuly 29, 20212 Comments

With our experience and know-how in Facebook & Instagram advertising, we have earned the status of badged Meta Business Partner.

YouTube vs Facebook video

YouTube vs Facebook: Which platform is better to promote your video?

InsightsBy CK WongNovember 25, 2020Leave a comment

Let’s look at the number of users, target audience, content lifespan, cost per view, and see who wins – YouTube or Facebook?

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