The secret to lowering your ad spend? Listening first
Want to lower your ad spend without sacrificing results? This guide reveals the secret: listening first. Learn how social listening can improve your ad copy, targeting, and strategy.
9 TikTok ad creative best practices to drive performance
Master TikTok ad creation with 9 essential best practices. Learn to leverage sound, capture attention, and collaborate with influencers for high-performing ads.
10 tips for improving lead quality and reducing spam
Improve lead quality and reduce spam with 10 strategic tips for ad targeting and lead forms, boosting sales outcomes for B2B businesses.
15 ad creative tips to improve B2B lead generation campaigns
Enhance B2B lead generation by utilizing creative advertising strategies on Google, Meta, TikTok, and LinkedIn for improved campaign effectiveness and lead quality.
What is the average cost per lead for B2B industries?
Effective B2B lead generation strategies: understand CPL differences by market and industry, refine offerings, and optimize ads for improved conversion rates and ROI.
9 in 10 online Malaysians use YouTube, draws higher ad effectiveness than TV
YouTube is one of the most effective media channels for advertising. It is 1.31 times more effective than linear TV and 1.83 times more effective than other digital platforms.
8 Pinterest full-funnel advertising formats
Explore 8 Pinterest ad formats, ranging from Promoted Pins and Video Ads to Shopping Ads, designed to captivate users and enhance your marketing strategy.
Pinterest Advertising is now available in Malaysia & Singapore
Pinterest has introduced advertising in new markets like Malaysia and Singapore in 2024, offering brands the opportunity to reach its unique audience.
5 YouTube video ad formats & placements
Check out our compilation of YouTube video ad formats/placements for advertisers and learn how to create impactful ads for your brand.
12 Google Display & Demand Gen ad formats & placements
Explore our comprehensive list of Google Display & Demand Gen ad formats/placements and understand the key ad types available via Google Ads.
Guide to Google advertiser verification in Malaysia
Discover how to complete Google’s advertiser verification in Malaysia, including required documents and a step-by-step guide for businesses.
Setting up for success: Your Meta advertising checklist
Maximize your Meta advertising success with our ultimate checklist from page/account access, data source setups to campaign preparations.