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Social Media Marketing in Malaysia

5 skills to succeed as a Social Media Marketing Specialist in Malaysia

InsightsBy CK WongJuly 26, 2023Leave a comment

To truly excel in your career as a Social Media Marketing Specialist in Malaysia requires more than being a planner, writer, designer and communicator rolled into one.

BHPetrol Hari Raya Video 2023

2023’s Top Ramadan-Raya Ads on YouTube Malaysia

Case Studies, Industry NewsBy Silver MouseMay 10, 2023Leave a comment

We present to you the top 10 Ramadan-Raya Ads on YouTube Malaysia for 2023, showcasing the most engaging ads that people choose to watch during this period.

Digital Advertising Winning Strategy

The winning digital advertising campaign strategy in 6 steps

How-toBy CK WongApril 26, 2023Leave a comment

Learn all the essential steps to craft a winning digital advertising strategy and maximize your return on investment with these 6 easy-to-follow strategies.

Copywriting Research Techniques

What are the copywriting research techniques?

How-toBy Silver MouseMarch 29, 2023Leave a comment

Effective copywriting research techniques include desk research, surveys, interviews, focus groups, A/B testing, and other forms of customer feedback.

Best-Known Formulas for Advertising Copywriters

4 best-known formulas for advertising copywriters

How-toBy Silver MouseMarch 15, 2023Leave a comment

By utilizing AIDA, ACCA, 4 P’s, and Motivating Sequence formulas – copywriters can create effective and persuasive ads that will help to drive more sales.

TikTok Ramadan 2023

3 steps to create successful Ramadan campaign on TikTok

How-to, Industry NewsBy Silver MouseFebruary 14, 2023Leave a comment

To help businesses make a difference in meaningful times, TikTok is sharing 3 ways businesses can engage, interact and create lasting impressions to win Raya 2023.

HLB CNY 2023 – A Life of Kaya

2023’s Top Chinese New Year Ads on YouTube Malaysia

Case Studies, Industry NewsBy Silver MouseFebruary 4, 2023Leave a comment

Here are the top 10 Chinese New Year Ads on YouTube Malaysia for 2023, showcasing the most engaging ads that people choose to watch during this period.

YouTube Malaysia Ad of the Year 2022 Winner - CARSOME

Winners of Malaysia’s YouTube Works Awards 2022 announced

Case Studies, Industry NewsBy Silver MouseDecember 13, 2022Leave a comment

Besides awarding the latest YouTube gold creators, YouTube Works Awards 2022 winners are announced with CARSOME winning the Ad of the Year award.

Google Ad Personalisation & Control

Control your Google ad experience with My Ad Center

Industry NewsBy Silver MouseOctober 26, 2022Leave a comment

Are you bombarded by ads that are not relevant to you? Get more control over your ad experience with My Ad Center.

Leads generation strategy

How to create a successful leads generation strategy?

How-toBy Ben OngAugust 24, 2022Leave a comment

Formulate a lead generation strategy for your business from creating content, collecting data, contacting leads, to feedback and improvements.

Facebook Ad Examples

10+ Facebook ad examples across various industries

Case StudiesBy Ben OngJuly 27, 2022Leave a comment

Here are some Facebook ad examples for various industries used as a guideline for their look and feel.

Digital Ad Spend in Malaysia

Total digital ad spend in Malaysia 2022 (it’s 60% of ADEX)

InsightsBy CK WongJuly 13, 20221 Comment

In 2022, we are expecting more than 60% of advertising expenditure (ADEX) in Malaysia to be invested in digital media led by Google, Facebook & co.

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