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advertising

DHL Express: It's all about speed

25 creative advertisement designs for print & digital

Case StudiesBy Silver MouseJune 23, 2021Leave a comment

Here is a compilation of creative ads produced by / for brands like DHL Express, Heneiken, Audi, Burger King, and many more!

TNB Raya 2021 Video Commercial

10 most popular Ramadan-Raya ads on YouTube Malaysia 2021

Case Studies, Industry NewsBy Silver MouseMay 21, 2021Leave a comment

We saw ads that challenged tried-and-tested gender tropes, some that poked fun at the challenges of ‘balik kampung’.

SEM market share

Key advertisers dominating industry keywords on Google SEM

InsightsBy Ben OngApril 14, 2021Leave a comment

Dominating keywords on Google for your industry is like owning the market share, find out how does it work to always rank high via Google SEM.

TNB CNY 2021 – Nian-tastic New Start

Top 20 Chinese New Year video commercials in Malaysia 2021

Case StudiesBy Silver MouseFebruary 17, 2021Leave a comment

Which are Malaysia’s most popular CNY video ads on YouTube in 2021 amidst the pandemic? Read on to find out how we rank them by “YT Score”.

DO's and DON'Ts when engaging a marketing agency

DO’s and DON’Ts when engaging a marketing agency

How-toBy CK WongJanuary 27, 2021Leave a comment

Think twice before you ask these questions when sourcing for a marketing agency. Look for a partner instead of a “vendor” to help your business.

Stress with stupid boss

5 things bosses might get them wrong on marketing

InsightsBy CK WongJanuary 13, 2021Leave a comment

“Why I cannot see the ads?”, “Why there is no ROI?”, “We have to mention all the USPs”, “I will just get someone to do this”, “I better do it myself”.

YouTube Works Malaysia 2020

Top YouTube video ads in Malaysia 2020

Case Studies, Industry NewsBy Silver MouseDecember 16, 20201 Comment

YouTube Works Malaysia has announced 58 Gold Creators (accumulated), 550 Silver Creators (new this year), and 12 ads award winners for 2020.

YouTube vs Facebook video

YouTube vs Facebook: Which platform is better to promote your video?

InsightsBy CK WongNovember 25, 2020Leave a comment

Let’s look at the number of users, target audience, content lifespan, cost per view, and see who wins – YouTube or Facebook?

Best GDN sizes for mobile and desktop placements

Best GDN sizes for mobile and desktop placements

InsightsBy Ben OngOctober 28, 20201 Comment

Which are the best ad sizes for GDN? Let’s consider factors like user experience, desktop vs mobile, ad views / space, inventory, ad messaging etc.

Social media advertising

Most effective ad formats on Facebook, Instagram, YouTube, LinkedIn

InsightsBy Silver MouseSeptember 15, 2020Leave a comment

Which are the most effective social media ad formats? Is it static/animated visual, video. or others? It really depends on your campaign objective, your offering and ad creative.

Digital marketing platforms in Malaysia

Top 5 best digital marketing platforms in Malaysia

InsightsBy Ben OngSeptember 2, 2020Leave a comment

These top 5 platforms are the most used digital marketing platforms in Malaysia where you can advertise your products and services and reach out to Malaysians.

TikTok for Business

How to set up TikTok ads? It looks similar to Facebook!

How-toBy Silver MouseAugust 19, 2020Leave a comment

Here are the 10 easy steps to set up your first TikTok ad campaign, it looks so similar to Facebook ads manager!

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