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2022

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YouTube Malaysia Ad of the Year 2022 Winner - CARSOME

Winners of Malaysia’s YouTube Works Awards 2022 announced

Case Studies, Industry NewsBy Silver MouseDecember 13, 2022Leave a comment

Besides awarding the latest YouTube gold creators, YouTube Works Awards 2022 winners are announced with CARSOME winning the Ad of the Year award.

Google Ad Personalisation & Control

Control your Google ad experience with My Ad Center

Industry NewsBy Silver MouseOctober 26, 2022Leave a comment

Are you bombarded by ads that are not relevant to you? Get more control over your ad experience with My Ad Center.

YouTuber Monetization

YouTube Partner Program updates: More monetization opportunities for creators

Industry NewsBy Silver MouseOctober 12, 2022Leave a comment

YouTube has announced updates to the YouTube Partner Program so more creators can make money from their content.

The evolution of digital content distribution

The evolution of digital content distribution

InsightsBy CK WongSeptember 21, 2022Leave a comment

From curation (portal), search, subscription, social to recommendation, let’s find out how content is being distributed from past to present.

Email marketing for business

10 tips to increase email open rate for your business

How-toBy Ben OngSeptember 7, 2022Leave a comment

How to increase the email open rate for your business? Here are the 10 easy tips and tricks for you to apply and test out.

Leads generation strategy

How to create a successful leads generation strategy?

How-toBy Ben OngAugust 24, 2022Leave a comment

Formulate a lead generation strategy for your business from creating content, collecting data, contacting leads, to feedback and improvements.

How to use SEO for your business in Malaysia?

How to use SEO for your business in Malaysia?

How-toBy Ben OngAugust 10, 2022Leave a comment

It’s important to have an effective SEO strategy to increase traffic to your business website and eventually make a sale or close a deal.

Facebook Ad Examples

10+ Facebook ad examples across various industries

Case StudiesBy Ben OngJuly 27, 2022Leave a comment

Here are some Facebook ad examples for various industries used as a guideline for their look and feel.

Digital Ad Spend in Malaysia

Total digital ad spend in Malaysia 2022 (it’s 60% of ADEX)

InsightsBy CK WongJuly 13, 20221 Comment

In 2022, we are expecting more than 60% of advertising expenditure (ADEX) in Malaysia to be invested in digital media led by Google, Facebook & co.

Food Videography

10 food video advertisement ideas for brands & restaurants

Case StudiesBy Silver MouseJune 29, 2022Leave a comment

If you are representing a food brand or an eatery, what kind of food video should you produce to entice your customers?

Celebrity Chefs in Malaysia

Top 15 celebrity chefs in Malaysia

InsightsBy Silver MouseJune 15, 20222 Comments

Who are the famous celebrity chefs you can engage for your cooking show in Malaysia? We have curated a comprehensive list of celebrity chefs here.

Facebook Ads is now available on Shopee Seller Centre

Facebook Ads is now available on Shopee Seller Centre

Industry NewsBy Silver MouseJune 1, 2022Leave a comment

Shopee is one of the first e-commerce platforms to integrate Facebook Ads for its community of over 20 million online sellers.

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