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  • Featured
    • Social Media Management
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    • Pinterest Advertising
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Animation Video by Silver Mouse

3 types of animation video to showcase your brand

Case StudiesBy Silver MouseNovember 21, 20181 Comment

Be it vector-based, hand-drawn or motion graphics, animation is a powerful tool to deliver your brand story or message.

Cinema ad in Malaysia

Cinema video ad format in Malaysia: GSC, TGV, MBO, mmCineplexes

How-toBy Silver MouseNovember 14, 20181 Comment

Check the video ad format & specs required by the cinema before production, which we have compiled below for all 4 major cinema chains in Malaysia.

Google’s “Smart Campaigns” Malaysia

Google’s “Smart Campaigns” is now available for small businesses across Malaysia

Industry NewsBy Silver MouseNovember 7, 2018Leave a comment

Google’s new ad campaign type uses machine learning to make advertising radically simpler – and is 3x better at getting ads in front of the right audience.

TikTok all around the world

How many TikTok users in Malaysia & what is the demographic like?

InsightsBy Silver MouseNovember 6, 20186 Comments

As of early 2022, there are close to 17 million TikTok users in Malaysia. The data is based on TikTok’s potential advertising reach for users aged 18 and above in Malaysia.

Big Mac x TikTok Challenge: Dance & Win!

A closer look at McDonald’s TikTok campaign #BigMacTikTok

Case StudiesBy Silver MouseOctober 30, 20187 Comments

How can brands execute marketing campaigns on TikTok? Find out the mechanics and insights of #BigMacTikTok campaign, a collaboration between McDonald’s and Tik Tok.

Kelvin Sim, Country Manager, Waze Malaysia

Waze appoints Kelvin Sim as new Country Manager for Malaysia

Industry NewsBy Silver MouseOctober 15, 2018Leave a comment

Kelvin Sim now leads a team that is dedicated to managing local advertising and marketing services while leading more initiatives to help improve driving conditions in Malaysia

Waze Live Map in Southeast Asia

How many Waze users in Malaysia?

InsightsBy Silver MouseOctober 2, 20181 Comment

There are 5.9M monthly active Waze users in Malaysia, as of 2018. Kuala Lumpur has 2.5M active Waze users while Jakarta has 2M and Manila has 1.5M.

Digital consumption habits of Malaysians

3 things you need to know about the digital consumption habits of Malaysians

Industry NewsBy Silver MouseSeptember 7, 20181 Comment

The report found more than 69 per cent of Malaysians surveyed said they could not go a day without their mobile phones, topping the list among the ten countries surveyed.

SST for digital advertising in Malaysia

6% SST on digital marketing & creative services

Company UpdatesBy Silver MouseSeptember 3, 2018Leave a comment

The scope of digital advertising services subject to 6% SST in Malaysia, including information on import vs export services.

The BMW Shorties "DRIVE"

BMW Shorties 2018: RM80K grand prize for short film competition winner

Industry NewsBy Silver MouseAugust 30, 2018Leave a comment

BMW Group Malaysia unveils the theme and the judges for Malaysia’s most prestigious short film competition.

Facebook insights for beauty industry

17 Facebook & Instagram stats for Beauty advertisers & brands in Malaysia

InsightsBy Silver MouseAugust 29, 2018Leave a comment

We compile and break down the statistics into categories like beauty product discovery, purchase journey and user behaviour.

Waze Local Malaysia

Waze Local extends features for SMBs

Industry NewsBy Silver MouseAugust 1, 20181 Comment

Launch of new ad program for small and medium-sized businesses in Malaysia makes it easier for local companies to go big on mobility marketing.

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