Digital marketing with AI – A big picture guide
This ultimate guide will take you through the basics of AI in digital marketing and show you advanced strategies to unlock its full potential for business growth.
How popular are Xiaohongshu & Lemon8 in Malaysia?
In Malaysia, Xiaohongshu is popular among the Chinese while Lemon8 is gaining popularity among the Malays – grabbing screen time away from Meta.
Should you join a Brand or Agency as a Social Media Marketing Specialist?
Those looking to specialize in one particular industry may want to consider joining a brand, while those who are interested in variety may be better off joining an agency.
5 skills to succeed as a Social Media Marketing Specialist in Malaysia
To truly excel in your career as a Social Media Marketing Specialist in Malaysia requires more than being a planner, writer, designer and communicator rolled into one.
Why you should avoid image-only emails
We outline the disadvantages of image-only EDM designs and why responsive HTML emails are the most effective choice for email marketing campaigns.
Google’s Year in Search 2022 report: Consumer behaviour analyzed
Learn from The Year in Search 2022 report what matters most to us in Malaysia, and how the insights can help you move your marketing forward in 2023.
The evolution of digital content distribution
From curation (portal), search, subscription, social to recommendation, let’s find out how content is being distributed from past to present.
Total digital ad spend in Malaysia 2022 (it’s 60% of ADEX)
In 2022, we are expecting more than 60% of advertising expenditure (ADEX) in Malaysia to be invested in digital media led by Google, Facebook & co.
Top 15 celebrity chefs in Malaysia
Who are the famous celebrity chefs you can engage for your cooking show in Malaysia? We have curated a comprehensive list of celebrity chefs here.
Top 20 digital marketing blogs for marketing professionals to follow
As a marketing professional, how do you keep up with the ever-changing industry? Here’s the list of digital marketing blogs to follow!
5 reasons why TikTok Shop can succeed in video commerce
Read our takes on 5 reasons why TikTok Shop can be a success while other social media platforms have failed (so far).
TikTok Shop in Malaysia: 3 things you need to know
How does TikTok Shop work? What are the shop formats? How to join as a TikTok Shop seller in Malaysia? We answered them all here.