The 4th edition of the YouTube annual event in Malaysia, known as “YouTube Festival #MYYTFESTIVAL” has just been concluded! The 2-days event is being wrapped up with YouTube Malaysia Ad Awards on 5th December 2019.
During the last year’s ceremony, a total of 11 categories and 1 grand winner were awarded.
This time around, there are 8 winners under the category of YouTube Creative / Format Awards, 7 winners for Industry Awards and 1 coveted prize for Malaysia’s YouTube Ad of the Year 2019.
Besides the ad awards for brands & agencies, successful YouTube creators are also recognized in the event held at MITEC.
Fun facts #1, there are around 400 YouTube channels in Malaysia with more than 100,000 subscribers and below the 1M mark, which is also known as the YouTube Silver Play Button.
You can check the photo below for the latest Silver YouTube channels in Malaysia as of 2019.
Of course, the higher tier of more than 1M subscribers is crowned with the famed Gold Play Button.
There are 7 local YouTube Gold Creator Awards being featured in the event this year:
- Les Copaque Production
- KiniTV
- Jo Channel
- JinnyboyTV
- Cody Hong
- Alyssa Dezek
- Alieff Irfan
Fun facts #2, did you know that there are 32 Malaysian YouTube channels with more than 1 million subscribers as of November 2019?
In fact, it was announced during the award ceremony that the total has climbed to 36 Malaysian YouTube channels with Gold Play Button by early December 2019.
Without further ado, here’s the list of YouTube ad award winners!
YouTube Creative / Format Awards
Best Breakthrough Advertiser
Alicafe dan Alitea Warung Macam Dolu dolu
Best Collaboration: Brands & YouTube Creators
Best Storytelling for Occasions
TNB Raya 2019 – Konvoi Epik Fantastik
Best Long Form Video (>2 minutes)
You-Sang, We-Sang | CIMB CNY 2019
Best 6-second Storytelling
Nikmati kepuasan Teh Tarik Ori F&N!
Best Multi-Video Campaign
#PlayYourWay: Click To Choose Your Bali & Lombok Adventure!
Best YouTube for Performance Campaign
Customize your hydrator | NEW #CliniqueiD | Clinique
Ad for Good
Pantene ‘Braids of Strength’ ft Farah Ann #WanitaBesi
Industry Awards
Best Ad in Food & Beverage
The All New Nestlé Koko Krunch Bar
Best Ad in Personal Care & Health
#FitMeAsIAm with Maybelline Fit Me! Matte
Best Ad in Financial Services & Institutions
#WAHkandar with Maybank QRPay & MAE
Best Ad in Retail & Restaurants
KFC CNY 2019: 300ft of Separation
Best Ad in Technology
The Sign Language Dictionary: Common Phrases
Best Ad in Telecommunications
Cucu-cucu Tok Ucu: Filem Pendek Hari Raya daripada Celcom
Best Ad in Auto & Travel
Tumpang – PLUS Raya Aidilfitri 2019 #IkhlasDaripadaPLUS
Coveted Prize
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