AI has been shaking up the world of digital marketing, and AI tools for video editing are like having a secret weapon in your marketing arsenal. So, grab a teh tarik, and let’s dive into this exciting topic!
Now, if you’re a digital marketing professional, you know how crucial video content is these days. It’s everywhere, from social media to websites, and it’s the key to engaging your audience. But here’s the thing, making videos can be time-consuming and sometimes a real pain in the neck.
That’s where AI video editing tools come in to save the day. These nifty little tools are like having a professional video editor on speed dial, 24/7. Let me break down why you should be using them:
- Speedy Editing: AI tools can chop, trim, and splice videos faster than you can say “nasi lemak“. They analyze your footage and suggest edits, saving you tons of time. Plus, they’re always available, so no more waiting on your editor’s schedule.
- Enhanced Creativity: These AI tools come with all sorts of creative features. They can add special effects, music, and even help you create eye-catching animations that will make your clients’ videos stand out from the crowd. It’s like having a magic wand for your marketing campaigns!
- Cost-Effective: Let’s face it, hiring a human video editor can be pricey and AI tools offer quality editing at a fraction of the cost. That means more budget for other marketing strategies or more teh tarik, it’s your choice!
- Personalization: AI can also help you create personalized video content. You can tailor videos to different segments of your audience, making them feel like you’re speaking directly to them. That’s how you build loyal customers!
- Multilingual Magic: Malaysia is a multicultural, multilingual place, and these AI tools can help you create videos in different languages effortlessly. No more worrying about translations – AI’s got your back!
Now, before you start thinking you can replace your whole marketing team with AI, keep in mind that these tools are here to assist and not replace human creativity and strategy. You still need your marketing gurus to come up with killer ideas and strategies.
Now with that in mind, let’s take a look at some of the features that these AI video tools can help you supercharge your video editing process:
Descript
You gotta check out Descript if you’re all about script-based video editing. It takes your spoken content, makes a transcript, and even creates scenes for you! Say goodbye to endless scrolling on your editing timeline. With Descript, just highlight what you want to change or remove, and bam! You’re good to go. And it doesn’t stop there – you can add B-roll with ease. It’s like having your video editing genie.
Price: Descript has a free plan with 1 hour of transcription and one watermark-free video at 720p. But if you wanna roll like a pro, their Creator plan starts at $12 (RM60+) per month. You get 10 hours of transcription and unlimited watermark-free video exports up to 4K.
Features:
- AI-Enhanced Video Editing: Descript’s AI extends its capabilities to video editing, offering features like automatic video transcription and powerful effects and transitions. Edit your videos with ease, all while leveraging AI-driven enhancements.
- Transcription and Speech-to-Text: Descript’s AI engine automatically transcribes your audio and video recordings with remarkable accuracy. This not only saves you time but also provides a text-based representation of your content for easy editing and searchability.
- Filler Word Removal: Say goodbye to “um,” “uh,” and other repetitive filler words that can clutter your recordings. Descript’s AI identifies and eliminates these distractions, leaving behind polished, professional content.
Wondershare Filmora
Wondershare Filmora is the OG of video editing, but now it’s got that AI sparkle. You don’t need a Ph.D. in editing to use it. There are AI smart cutouts, audio tweaks, motion tracking, background removal – you name it! Filmora even has cool templates and beats sync for that pro touch. And the best part? It’s a breeze to publish on platforms like YouTube and TikTok.
Price: Filmora has a free plan with a watermark. If you’re in it for the long haul, their annual plan is $67.97 (RM300+) per year. Or you can go big with a one-time payment of $109.99 (RM490+) for Filmora X.
Features:
- AI Copywriting: Access the ChatGPT plug-in within Filmora, enhancing your copywriting creativity.
- Text-to-image: Experience the magic of Text-to-image with Filmora AI Image, bringing words to life in beautiful visuals.
- AI Portrait: Effortlessly detect humans in your videos and add a touch of entertainment to your edits.
- AI Audio Stretch: Retiming audio tracks to fit your video’s duration is almost instant with Filmora’s AI technology.
- AI Audio Denoise: Remove background noise from audio or videos using Filmora’s AI-powered denoising tool.
Runway
Runway is like the playground for AI video enhancement. It’s got a learning curve, but once you get the hang of it, the possibilities are endless. They have green screen removal, generative AI magic (text-to-video, image-to-image, and even custom AI model training), object swaps – you name it! It’s like having the keys to the AI kingdom. Yes, it does have a bit of a learning curve to it so keep that in mind, but once you get the hang of it it will be like having a pro editor at your fingertips.
Price: Runway has a free plan with 125 video credits, which lets you do three projects with 720p videos. And if you want to go big, their standard plan is $15 per user per month. You get 625 credits and can export videos up to 4K.
Features:
- Creative AI Power: Runway offers a suite of AI-powered tools that enable creative content generation and editing.
- Generative Tools: These tools can transform text into videos, modify video styles, create custom visuals, and generate images from text descriptions.
- Video Editing: Runway provides video editing capabilities such as color grading, slow motion, face blurring, depth adjustments, scene detection, and audio enhancement.
- Diverse Applications: These tools cater to a wide range of creative needs, from image manipulation to video editing and content generation.
Peech
Peech is your trusty sidekick for speedy video content creation. It’s like your secret weapon for branding. Peech Lite does branding like a champ – it slaps your logo and brand colors all over your videos. It’s got face recognition too – pop in names and roles for automatic on-screen IDs. And you can jazz up your videos with customized subtitles. Peech has more tricks up its sleeve – Peech Webinars for recycling webinars and Peech Testimonials for quick client reviews. It’s like having a marketing ace on your team!
Price: Peech has a free plan for one user with two videos a month, a 5-minute limit per upload, and a watermark. But to go all out, their starter plan starts at $39 (RM175+) per month. You get 10 videos a month, a 50-minute upload limit, and bye-bye watermark.
Features:
- Streamlined Video Creation: Peech is a platform designed to create branded videos efficiently, saving time and costs compared to traditional methods.
- Automated Editing: It generates professionally edited videos from uploaded content, offering diverse snippets, aspect ratios, and visual styles.
- Customization: Users can easily edit videos like documents, making changes to content and visual elements with a click.
- Content Optimization: Peech helps maximize the value of a single video, generating multiple versions for different marketing goals without additional resources.
- Scalability: With Peech, content creation becomes scalable, empowering teams to produce branded video content effortlessly.
Synthesia
Synthesia knows how to create videos with digital avatars that can charm anyone. They’ve got a library of super realistic digital avatars, and you can even choose the voice. Just input your script, play around with avatar movements and translations – it’s like directing your own blockbuster! Now, avatars can be a bit shy on big screens, but for info-packed content, Synthesia is a star. And it plays nice with other apps for automation too.
Price: Synthesia has a personal plan that starts at $30 (RM135+) per month. You get 10 minutes of video production per month.
Features:
- AI Video Creation Platform: Synthesia is a leading AI video creation platform that allows users to produce professional videos in just 15 minutes.
- AI Avatars & Voices: Choose from a diverse selection of over 150 stock AI avatars and create videos in 120+ languages and accents. You can also convert text into professional voiceovers with text-to-speech technology.
- Customization: Synthesia offers the option to create custom AI avatars and add micro gestures to enhance the avatar’s expressions. Voice cloning allows you to pair your own voice with a custom AI avatar.
Fliki
Fliki is all about making social media content like a breeze. They blend text-to-speech tech with easy controls for rhythm and enunciation. You can whip up videos in no time. Seriously, it’s a walk in the park! Just toss in your script, choose your voices, and give your subtitles a personal touch. Fliki is a lifesaver for podcasters – you can turn your podcasts into stunning episodes with a dash of branding. Oh, and it’s great for audiobooks too!
Price: Fliki offers a free plan with up to 5 minutes of video production a month and 720p videos with a watermark. Or, if you wanna go unlimited, their standard plan is $28 (RM126+) per month. You get 180 minutes of video, no watermark, and 1080p quality.
Features:
- Effortless Workflow: Fliki’s four-step process allows you to start with your text or ideas, personalize AI voices, choose or let AI create media, and instantly preview and perfect your creation.
- Rich Stock Media: Access millions of assets from an extensive stock library to enhance your videos.
- Multilingual Text-to-Speech: Fliki supports over 2000 realistic Text-to-Speech voices across 75+ languages, eliminating the need for voice-over artists.
Visla
Visla is for those who want it easy-peasy. Just enter your script, and boom! It generates scenes and picks out stock footage – all customizable, of course. It’s not the deepest customization tool out there, but it’s a champ at turning your scripts into eye-catching videos. And if you’ve got your own media, you can toss that in too.
Price: Visla starts with a free plan, but it’s got a watermark and 720p videos. The Pro plan kicks in at $29 (RM130+) per month – no watermark, and you can go up to 1080p videos.
Features:
- All-in-One Platform: Visla provides a comprehensive platform for recording, editing, and sharing videos, eliminating the need for multiple tools.
- AI Video Generator: Quickly transform your ideas into videos with just one click using AI-powered features.
- Text-Based Editor: Edit videos as easily as you would a text document with AI-powered transcription.
- Video Recording: Record videos with a range of features, including teleprompters and custom backgrounds, on both desktop and mobile devices.
Bottom Line
So, there you have it! AI video generators are the future of video creation. Whether you’re a content creator, marketer, or business pro, these tools can supercharge your video game. Each one’s got its own unique strengths, so pick the one that floats your boat and fits your style.
And remember, the AI video world is evolving faster than you can say nasi lemak, so keep an eye out for those sweet new features and upgrades. They’ll make your video projects pop even more!
